This book is a real discovery for me. It introduces a reader to the theory of Spiral Dynamics, which is called the Integral theory in this book apparently because the author didn’t want to use the registered term. The basic idea is that the human thinking develops evolutionarily. It is possible to identify certain stages of development of consciousness and the paradigm of thinking regardless of people, country, language etc. Each of the paradigms is characterized by a set of motivators, values, and features. The authors of the theory have invented color keys for every stage of development. Having defined the dominant paradigm of thinking a person can significantly improve communication skill. Also this person will be able to understand how to behave towards people in a certain situation. My personal experience shows that not everyone is ready to perceive this book. And it is not like it is written poorly. This book has a small size, many quotes and examples. It could be read quite easily. The main reason is that there aren’t many people around capable of introspection. I would like to recommend this book to everyone, not only to those who deal with the management of organizations.
I didn’t find translation of this book in English, so I can refer to another one: Don Edward Beck, Christopher C. Cowan «Spiral Dynamics: Mastering Values, Leadership and Change»
I rate it: 10/10